2023-12-06
AJet, a new subsidiary of Turkish Airlines, begins operations
In order to increase competition on domestic and international flights, the Turkish airline company Turkish Airlines is starting to operate with the renewed low-cost airline AJet.
AnadoluJet has been operating within the structure of Turkish Airlines since 2008, but it is not a full-fledged airline, but a trademark. All AnadoluJet flights are operated by Turkish Airlines aircraft and crews.
Turkish Airlines' new growth strategy aims to transform AnadoluJet into a separate low-cost airline that will operate under the name AJet and be 100% owned by Turkish Airlines.
The first flights of the new low-cost airline are planned for the spring of 2024, the Chairman of the Board and Executive Committee of Turkish Airlines, Ahmed Bolat, announced.
Turkish Transport and Infrastructure Minister Abdulkadir Uraloglu said that in the next 10 years, AJet will increase its fleet to 200 aircraft and become one of the largest low-cost airlines in the region.
“AJet should develop a growth strategy to increase the number of international flights to Istanbul, Ankara, Izmir and other cities in Anatolia. This will bring great benefits to our citizens and tourists who want to visit our country, thus tourism and the country's economy," the minister said.
Turkish Airlines explains that AJet will operate in the segment of low-cost airlines. Its concept involves simplifying the service and selling only economy class tickets, which should reduce costs. Cost savings will be reflected in ticket prices, making air travel affordable to a wider audience.